Hurricane Haiyan, which struck the Philippines in 2013, destroyed homes and roads, making essential supplies inaccessible. Operating from across the globe, teams of volunteers used satellite images and social media …
Social Media Mistakes Companies Make, and How They Reflect Corporate Values: Part 4 in our Social Media & Values Series
This is the fourth in a four part series. For the previous entries please see the links included below. ————————————————————————— Photo by dougbelshaw, via Flickr. Fifteen years ago when I …
Social Media Mistakes Companies Make, and How They Reflect Corporate Values: Part 3 in our Social Media & Values Series
This is the third in a four part series. For the previous entries (which featured the American Red Cross, Nestle, Vodafone, Motrin, and Chevrolet) please click here or here. ————————————————————————— In previous …
Social Media Mistakes Companies Make, and How They Reflect Corporate Values: Part 2 in our Social Media & Values Series
This is the second in a four part series. For the previous entry, which featured the American Red Cross and Nestle, please click here. ————————————————————————— Social media mistakes happen fast: …
Social Media Mistakes Companies Make, and How They Reflect Corporate Values: Part 1 in our Social Media & Values Series
Social media’s biggest asset is also its biggest problem: it’s public. Very public. Mistakes made there can echo around the world – literally – changing a good business day into a …