This is the fourth in a four part series. For the previous entries please see the links included below. ————————————————————————— Photo by dougbelshaw, via Flickr. Fifteen years ago when I …
Social Media Mistakes Companies Make, and How They Reflect Corporate Values: Part 2 in our Social Media & Values Series
This is the second in a four part series. For the previous entry, which featured the American Red Cross and Nestle, please click here. ————————————————————————— Social media mistakes happen fast: …
Social Media Mistakes Companies Make, and How They Reflect Corporate Values: Part 1 in our Social Media & Values Series
Social media’s biggest asset is also its biggest problem: it’s public. Very public. Mistakes made there can echo around the world – literally – changing a good business day into a …
Pulling the Lever: Using Values to Drive Business Results
“In over 20 years of research, I’ve never seen correlations like this.” Dr. Paul H. Eccher, president of Vaya Group, a talent optimization and organizational assessment firm, points at the spreadsheet in his …
Workplace Road Rage: How Mislabeling Colleagues Decreases Productivity and Encourages Animosity
————————————————————————— Amber Johnson is the CVDL’s corporate relations advisor and a non-profit and small business communications specialist. ————————————————————————— A few years ago I was part of a sales team that did …
Activating Your Corporate Values: Four Quick Steps for Getting Started
————————————————————————— Amber Johnson is the CVDL’s corporate relations advisor and a non-profit and small business communications specialist. ————————————————————————— Most corporate websites have them: a list of corporate values, usually five …
Is My Company Responsible? Five Quick Questions to Assess Your Company’s CSR Health
————————————————– Dave Smith is a Ph.D. student at Benedictine University’s Center for Values-Driven Leadership (CVDL) and has broad leadership experience including for-profit, non-profit, and military command. ————————————————– Corporate Social …
A Profile in Values-Driven Leadership: Jeffrey Hollender, co-founder of Seventh Generation – Hollender lived (and died?) with values at Seventh Generation
Recently Jeffrey Hollender, co-founder of Seventh Generation and sustainability pioneer, was told to pack his bags and hit the road by the company’s powers that be. While a letter from Seventh Generation’s …
Leading the Sustainability-Driven Company, Part 2 – What are some of the core characteristics of the sustainability-driven leader?
This time we look at what makes a sustainability-driven leader tick. While there is no one ideal leadership profile that guarantees success in driving a strategic sustainability agenda, research has …